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MEET THE

Erica is an NYC-based men’s groomer, barber & makeup Artist, whose editorial work has been featured in some of the most prominent magazines in the U.S. Lately, she has been working as a makeup artist for television. She loves being on set and creating looks for series that range from period pieces to out of this world sci-fi dramas.

Tutorials from Celebrity Makeup
Artist Vincent Oquendo

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LUMIFY is my little secret

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5 Tips for Amazing-Looking Eyes

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How to Show Off Your Eye Color

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How to Get a Bold Brow

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Day-to-Night Eye Makeup Hacks

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Get the Perfect No-Makeup Look

Watch Tutorials

In the Press

MAGAZINES. STYLISTS. INFLUENCERS.

They’re all sharing the LUMIFY love.

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This Lumify Eye Drops Review Proves These Drops Are Like a Snapchat Filter For Your Eyes

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These are the 20 Hands-Down Hottest New Beauty Products of June

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Vincent Oquendo, notably Hailey Baldwin’s makeup artist, looks directly at the camera with a confident look.

Confessions Of Hailey Baldwin’s Makeup Artist

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